The Department for International Trade (DIT) is the UK Government Department dedicated to assisting UK-based companies succeed on the global platform. As part of Downtown Design’s onsite activations during Dubai Design Week, they staged a multi-brand showcase of British design excellence.
According to Laura Bos, Creative Sector lead at the Department for International Trade: “We chose the concept ‘From the UK to the UAE’ because of the deep ties between our nations in the areas of design and creativity. We wanted to celebrate the UK’s contribution to the UAE from a design perspective. As we approach the 50th anniversary of the union, we can reflect back on iconic structures designed by British architects from John R Harris’ Sheikh Rashid Tower to Dame Zaha Hadid’s Sheikh Zayed Bridge; and also look to the future, presenting the best of the UK’s cutting edge design sector today.
Featuring a diverse selection of designers that cover a range of expertise and know-how that has established the UK as a leading design destination, the showcase presented work by acclaimed designers such as Tom Faulkner, David Harber and Julian Chichester, all with an enviable reputation for contemporary design that is inspired by tradition and British artisanal techniques.
Alongside brands such as Tala, DKT Artworks and Porta Romana, illumination experts John Cullen Lighting demonstrated their expertise in the art and science of lighting.
Open across the entire duration of Dubai Design Week, 9-14 November 2020, ‘Design is Great: From the UK to the UAE’ was located at Dubai Design District (d3), Building 7 (R011). Brands that participated are also featured in the Downtown Design 2020 Digital Fair that launched on 9 November.